A Journey through Creativity fueled by Data, One pair of Shoes at a time
About me
Yes, I have a large closet full of shoes, it’s a fortunate collection of stories, lessons, and experiences. Each pair symbolizes growth, development, and valuable years of understanding how-to walk-in others’ shoes to be a better communicator, collaborator, motivator, marketer, strategist, and, of course, creative.
With over 20 years of global experience as an Executive Creative Leader, Brand Builder, and Production Director, I’ve sprinted, marathoned, and climbed through the worlds of sports, travel, food and beverage, financial, automotive, and the entertainment industries. Each step has added a unique chapter to my narrative, blending strategic insight with creative innovation, all grounded on a solid sole of data. This combination ensures being a step ahead of the competition, delivering faster and more impactful results for the consumer.
There are always new trails to explore, milestones to achieve, and another pair of shoes to add to the collection. I’m not one to mix socks and crocs, but we can always discuss the possibility—you can’t rule out anything in this new digital world and creative consumer space.
Welcome to my web story—a journey through creativity and building awesome teams, one pair of shoes at a time. Let’s connect.
Testimonials
Jay Abasi
CEO and Founder, Jay Abbasi Consulting
I had the pleasure of working with Dallas when consulting with Palmetto for sales training. When I first met Dallas, I knew we would work well together because he was honest, genuine, and put people first. Dallas cares, deeply cares, about people. He’s the kind of leader that understands the value that each person brings and has a way of helping those around him hone their unique talent.
His creativity is off the charts; he can take a basic concept, add a little “Dallas Magic” to it, and the results are extraordinary! He excels at marketing, he creates outstanding content that tells a compelling story, he is capable of solving complex problems, and he is a strong people leader. I truly hope that one day our paths cross again so I can get the opportunity to collaborate with Dallas!
Frederic Chaignat
Director of Photography
Having collaborated with Dallas for over 10 years, I have seen him constantly thrive to create and deliver the best content. He knows what he wants and will stop at nothing to get it done right, pushing himself and everyone around him. More importantly for me, he likes to surround himself with friends, like minded and hardworking people, and in the world of film production world it creates a real sense of family.
Jonathan Dillon
Chief Creative Officer, One5 Creative
Dallas is one of the most talented, creative, and hardworking individuals I’ve ever had the opportunity to work with. He raised the bar for everyone around him, time after time, delivering projects at the highest level across the board. No matter the size or scope, Dallas made sure the execution was top notch and on par with any of the largest agencies around the world. I continue to learn so much from him and our experiences together and consider him not only a mentor but a close friend.
Jon Davis
Owner and Director, Cinephile Films
Having worked with Dallas on countless projects over the last 4 years, I’ve found he is one of the most dedicated, hardworking and creative people I know. He always strives to push creative ideas and not just settle to get the project out the door. His aim is to create high quality content that connects with viewers. He has a tremendous ability to manage and motivate his team in the office and crew on set. Even in tense and chaotic times he is able to stay calm and work through the situation. He’s been a huge asset to me professionally and personally and has helped me become a better Producer.
Christopher Rayle
Producer, Nestle USA
I have worked with Dallas on many different projects. As a result of working with Dallas I have not only have had the opportunity to see some amazing projects come to life but, I have also learned and grown a lot from his experience and guidance. With every project I have seen Dallas give his heart and soul from start to finish. He’s ability to direct talent, come up with creative concepts, and tackle any challenges that come up always amazes me. He also has the ability to encourage people and bring people together to succeed as a group!
Friends and Brands that have used my Talents
