DiGiorno is better than delivery because it’s fresh from the oven
Campaign Purpose:
Engaging breakthrough creative pins that drives our inspirational searcher to crave and purchase DiGiorno
Activations:
Pinterest – Static Pins, Autoplay Video Pins, Talking Pins
Fun Fact:
This is a quote from Jason Wire, Creative Strategist at Pinterest “DiGiorno’s latest video Pins represent one of the most creative uses we’ve ever seen of video on the platform to-date. The content is created specifically for the platform, and it clearly pays off.”